Ralph is the President of the North Texas Business Alliance Co-op. He has been on the NTBA board for four years and has had a huge impact driving change and focusing on improving the governance model at NTBA. He is also on the National Alliance of Trade Associations Executive Committee and Marketing and Promotions Executive team. He is currently the NATA MPEC lead. As a member of the MPEC team, Ralph and his team members work on securing national contracts for the members of twelve trade associations across the US. NATA represents close to 4,000 convenience stores.